Why You Should Hire a Professional Web Designer

When it comes to creating a website, there are a lot of free and low-cost services out there: GoDaddy, Wix, Weebly, WordPress, Web.com, etc. Some will create a website for you, or you can do it yourself. However, using one of these website services or going the DIY route leaves out all of the vital knowledge, skills and strategy that are actually involved when you work with a professional.


Google Mobile-Friendly Policy

Do you rely on prospects finding your website via online search? If your website has a separate mobile version or is responsive, then you are already ahead of your competition. If it doesn’t have a mobile version or isn’t responsive, then, as of April 21, 2015, your website’s mobile search engine rank in Google will suffer.


Get Responsive (Design, That Is)

Are you alienating your audience? If so, get responsive (design, that is). If a good chunk of your clients, members or customers are using mobile devices to browse your website and read your e-mail promotions and these are not coded as responsive designs, then your audience may not be as responsive (no pun intended) as they could be. Here’s what I mean: how many times have you viewed a website on your mobile phone, only to leave the site abruptly because it was too frustrating pinching and panning in and out to get to a particular menu item or to find what you need?


Web Image Formats

Although graphic designers can convert any file type into a web-friendly format, if you want to learn more about how we decide on the format or if you choose to convert a file yourself for use on the web, here are some guidelines.