Some people with a disability use an assistive device, also known as assistive technology, to help them “read” websites and digital documents you may have available for download. When your website and documents don’t work with these assistive devices, it means the information contained in them is not “accessible” to these visitors.
The number of lawsuits for non-compliant websites tripled, exceeding 2,250 in 2018.
Ignoring accessibility could potentially result in a lawsuit or hefty settlement, even if you’re not legally required to comply with Section 508 or American with Disabilities Act (ADA) requirements.
Who Accessibility Affects
According to the Department of Health and Human Services, in the United States:
- 6.4 million people have a visual disability.
- 10.5 million people have a hearing disability.
- 20.9 million people have an ambulatory disability.
- 14.8 million people have a cognitive disability.
Without an accessible website and documents, your organization is potentially alienating up to 20% of its audience.
How Accessibility Helps You
Accessibility not only prevents potential legal issues but:
- It’s good for business. A whopping 71% of disabled users leave a website that is not accessible. Can you afford to turn away potential or existing customers, clients, donors or members?
- It’s good for all users. Visitors who don’t have a disability won’t notice if the site is accessible, but they will appreciate the benefits.
- It’s good for SEO. Cleaner code leads to faster page load times, which helps your site get found higher up in search engine rank. Properly formatted page content helps with this too.
How We Can Help
Our website audit will identify accessibility issues on your website. We’ll provide you an in-depth report of areas you need to improve, in terms of:
- Site structure and navigation
- Page hierarchy
- Contrast issues
- Text and image-based content
You can then have a developer address those issues and have a professional accessibility tester re-audit and test the site.
To find out more, schedule a call or fill out the short form below and we’ll get in touch in 1 to 2 business days.