Health Quality Awards gala 2014

Background: The National Committee for Quality Assurance is a private, 501(c)(3) not-for-profit organization whose mission is to improve the quality of health care through measurement, transparency and accountability. Their annual Health Quality Awards event recognizes those who have demonstrated an ongoing commitment to improving the quality of health care.

Problem: NCQA needed a design for their event that would attract sponsorships from relevant corporations, associations and foundations. They wanted the red Q from the logo, representing quality, to be the focus.

Solution: Our design incorporates the red and blue from NCQA’s primary color palette and features an elegant look that is consistent with their brand, revolving around the Q.

Components:

Invitation package:
- Invitation: four-color process printed on silver shimmer paper stock, 12×9 inches folding to 6×9
- Response card: four-color process over black, 6.25×4.5 inches
- Reply envelope: black, 6.5×4.75 inches
- Carrier envelope: 2 Pantone colors, 9.5×6.5 inches
Program: four-color process printed on silver shimmer paper stock, 11×8.5 inches folding to 5.5×8.5, 20 pages + cover
HTML e-mail
Backdrop slide
Sponsor sign: four-color process, 24×36 inches
Banner ad